Talent Retention in Veterinary Centres
Practice Management
Talent Retention in Veterinary Centres
As a manager of a Veterinary Practice you are fully aware of the economic and human benefits of a professional who has built up customer loyalty, masters his field of work and is adapted to the practice system. However, everything changes every time someone quits or asks for sick leave, with the difficulty of replacing them and reorganising the work shifts.
The cost of losing an employee, according to a study by Neill C. et al. *The economic cost of Burnout in Veterinary Medicine, M. Frontiers in Veterinary Medicine (Feb 2022), can be up to 3/4 of the value from the salary of the person who has left.
On the other hand, we know that workplaces where professionals feel psychologically secure (sense of purpose and progression, acknowledged value within the team, opportunity for debate, decision-making power regarding organisational matters) have less stress, fewer causes for burnout and, consequently, less rotations.
It seems reasonable to think that part of the responsibility lies in the hands of the managers of the veterinary centres. By implementing the right approach you can retain talent, foster the working environment, increase the range of services and become more competitive and lucrative. Whether you only have 2 or 3 employees or you run a large practice, the HappyVetproject’s Talent Retention course is for you!
- In this course you will learn how to assess the potential of your team to grow your business in a sustainable way. You will know how to make decisions based on their talent and skills but also by assessing the opportunities in your market.
- You will see the advantages of specialising some services in more or less depth depending on the type of centre, how to manage staff during the changing process and how to inform your new competencies to regular and future clients.
- Finally you will learn ways to support job satisfaction and a mentally safe working environment using HappyVetProject’s anti-burnout approach, which will also benefit you as a manager.
For more information go to https://happyvetproject.org/
Content Coordination:
DVM Pol Sarquella
Marketing Professional
Pol Sarquella holds a bachelor’s degree in veterinary medicine from the Autonomous University of Barcelona (UAB), a master’s Degree in One Health and a master’s Degree in Pharmaceutical Marketing. His clinical area of expertise has been exotic medicine in Spain and wildlife in Africa the first years, but he currently works in the medical marketing field. As a veterinarian with medical experience in several practice models, he is passionate about marketing and science. Always curious, committed and with patient-centered attitude he believes in bringing innovative medical solutions for patients through constant improvements. In his free time he enjoys water and snow related sports and the loyal company of his dog Pam.
Revision:
DVM Nina Brito
Marketing and Communication Professional
Nina Brito holds a bachelor’s degree in veterinary medicine from the Abel Salazar’s Biomedical Sciences Institute (ICBAS) in Oporto, and a master’s degree in Costume and Styling for Scenic Arts and Film. For years she worked as a general practitioner in a companion animal reference Hospital in Barcelona paired with stage projects and audivisuales related to arts, fashion and music. Then she worked as client follow-up and corporate communication responsible in the private veterinary field and currently holds the position of Digital Marketing Manager for the LIVISTO Group. Nina is also the creator of the LIVISTO’s anti-burnout HappyVetProject.org international platform. She is passionate about animals, personal development, sustainability, arts, and communication. As a mother of a pre-schooler and full-time passionate professional, she treasure’s family time in the sofa with their cat and outdoor activities. She manages to also take classical ballet and singing classes and to participate in some musical projects from time to time.
Course modules
1. Talent Retention in Veterinary Centres
Practice Management
2. Talent Retention Process in Large Veterinary Centres
Practice Management
3. Talent Retention Process in Small-Sized Veterinary Centres
Practice Management
